How it all began

Our story

When we started in 2014, we were just two guys with a plan to change the protein game.

At other brands, it was all about the gym, but from day one, we’ve focused on lifestyle. More better days. The market was also still very traditional. The animal-based ingredient whey dominated, and all protein shakes were like milkshakes: full of milk and sweeteners. That was a shame because many people turned out to have trouble with these. The result: stomach cramps, skin issues, and other complaints.

"To show that it could be better"

Good alternatives didn’t exist. The existing plant-based shakes were no treat for your taste buds. We wanted to show that it could be better: a plant-based protein shake without all the unpleasant additives. Creamy, with the right texture and a fresh, energetic look. We went all in.

After countless overtime hours, dozens of test samples, and hundreds of scoops later, the first bag of Orangefit® protein was in front of us. The taste wasn’t as perfect as it is now, but we had made it happen. We were the first in the Netherlands to launch a plant-based protein shake, and we’re still the only brand with a 100% plant-based range.

home office

From the attic, we created our first website and packaging

gele zakken

There wasn’t much orange to it (a production error), but the start was made ;)

Orangefit Founder Rens met de eerste batch Orangefit Protein

The very first batch of Orangefit® Protein

Eerste voorraad

The first stock was also stored in the attic

Protein on display

Proudly showcasing our products at events

We now help tens of thousands of people. Orangefit® aims to be a solution for everyone who wants to get the most out of life. When you buy from us, you’re not just purchasing a product. We’re like a portable fit coach in your pocket. From a free consultation with an Orangefit® expert, nutrition advice, and recipes to weekly inspiring content: our support is a bonus for you and a foundation for us.

Customer Service

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